Cut through the clutter

As a leader in online technology Google has put together ten
great tips you can use to ensure your mobile site works at its
best.
1. Keep it quick
Make sure your site is quick to load and easy to scan
2. Simplify navigation
Clear navigation and effective search functionality helps your
customers find what they're looking for
3. Be thumb-friendly
Remember, many people use their thumbs to operate their phones so
your site needs to be made to suit.
4. Design for visibility
Make sure your site is easy for your customers to read without the
need for pinching and zooming.
5. Make it accessible
Your mobile site should ideally work across all mobile devices and
handsets. Ensure you don't rely on Flash as it doesn't work on some
devices.
6. Make it easy to convert
Focus on information that will aid conversion such as product
details and make it easy for customers to contact you.
7. Make it local
Consumers look for local information on their phones so include
functionality that helps people find you and get to you.
8. Make it seamless
Many people use multiples screens and devices throughout the day
so convert as much of your desktop site to mobile to create a
seamless experience between the two.
9. Use mobile site redirects
This can automatically tell what mobile phone or tablet people are
using and ensure they are sent to the correct, mobile friendly
version of you site.
10. Listen, learn and iterate
Good mobile sites focus on the user so it's important to get
inputs from your audience. Collect user feedback and measure your
usage to ensure you are giving users what they what.
If you'd like to find out more about how Tradingpost can help your
business go mobile, making the most of these tips and more, speak
to your account manager today.
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Contact TradingPost
Contact us today or call on
Email Us
(03) 9111 0911 to talk to us.